NAMES Logo Guidelines

Colour Palette

 
Process C30 M100 Y100 K0
Screen R184 G41 B47
Web HTML #B8292F
 
Process C90 M60 Y30 K0
Screen R39 G104 B143
Web HTML #27688F
 
Process C0 M35 Y95 K0
Screen R252 G175 B38
Web HTML #FCAF26
 

Logo Styles

Primary Full Flat Colour

 
 
 

Full Tone Colour 1

100%

80%

50%

Full Tone Colour 2

100%

80%

50%

Full Tone GreyScale

100%

90%

20%

Solid Black

100%

 

Backgrounds

On Dark Backgrounds

On Light Backgrounds

 

Logo Ratio and Clear Space

Logo Ratio

Clear Space

Please maintain the space specified around the logo when used with other logos in any publication as shown below:

 

DO NOT: LOGOMARK

Do not change, alter, modify any part of the logo.

Do not resize or change the position of the logomark.

Do not use any other font, no matter how close it might look to the ones used (Ragtime-Light and SC_DUBAI).

Do not use squish or squash or rotate the logo. Any resizing must be in proportion.

Do not change the colours even if they look similar. Use the official colour specifications detailed in these guidlines.